Our Private Ad Exchange allows advertisers to reach our audience in a real-time bidding environment.
The Media Lives Marketplace will be an ideal fit for advertisers looking to build brand awareness. In addition to buying directly from the marketplace, advertisers can layer in data from enabling more precise targeting and less wasted impressions.
With more than 10 years of experience serving online publishers, ad networks and agencies, we have built technical expertise in all the major leading ad serving and rich media technologies, including: DoubleClick for Publishers (DFP), Doubleclick for Advertisers (DFA), Atlas Ad Manager, AdTech Helios, 24/7 Real Media Open Ad Server (OAS), OpenX, MSN’s AdExpert, MediaMind, EyeWonder, Pointroll, Unicast, MediaPlex, Zedo and BlueStreak.
Benefits for Private Ad Exchange Buyers:
- “First Look” at Ad Impressions
- Brand Safe Inventory
- Inventory Includes Above the Fold Impressions
- Pre-negotiated CPM pricing arrangements
- Efficiency gains through programmatic buying
- Ad Sizes include 300×250, 160×600, 728×90
- Digital Media Buying at Scale
- Use either your own 1st party data or 3rd party data to improve audience targeting
- Lock in a fixed CPM rate for impressions
- Offer Fixed daily impressions
Our Private Ad Exchange is ideal for:
- Agency Trading Desks
- Demand Side Platforms / DSPs
- Retargeters / Remarketers
- Direct Advertisers
Our Ad Exchange Partners